Skip to main content

Blue Label Cities Collection

Diageo Global Travel Middle East launched the Johnnie Walker Blue Label Cities Collection, celebrating the iconic travel destinations around the world. In partnership with internationally-renowned artist and paper sculptor, Jeff Nishinaka, the Cities Collection is a series of limited edition design travel exclusives for 2015, featuring depictions of some of the world’s most famous cityscapes.

Signet created a bespoke neck charm as seen on the picture above, showing how Diageo realised and proved the effectiveness of attention-to-detail in choice of premium embellishments – The Hidden Power of Packaging…The result speaks for itself…