{"id":3104,"date":"2018-08-18T22:52:42","date_gmt":"2018-08-18T21:52:42","guid":{"rendered":"https:\/\/signetbranding.com\/us\/?p=3104"},"modified":"2019-08-18T22:52:56","modified_gmt":"2019-08-18T21:52:56","slug":"how-can-you-differentiate-your-brand-in-a-saturated-market","status":"publish","type":"post","link":"https:\/\/signetbranding.com\/us\/blog\/news\/how-can-you-differentiate-your-brand-in-a-saturated-market\/","title":{"rendered":"How Can You Differentiate Your Brand in a Saturated Market?"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>Most brands know how difficult it can be to differentiate themselves from every other product that they share a supermarket shelf with. The importance of making your product stand out is crucial, as every visit to the supermarket is packed with rows and rows of products. Packaging is a crucial part of this \u2013 it\u2019s what showcases the brand and product to consumers first and foremost.<\/p>\n<p>In fact, studies have shown that at least a third of product decision-making is based on packaging. With the common trend of minimalistic packaging that appeals to consumers, it can be even more difficult to set your brand apart. It\u2019s all very well trying to establish your product and brand as unique \u2013 but how exactly do you go about it? What can make your product stand out that little bit more?<\/p>\n","protected":false},"author":5,"featured_media":3105,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[31,32,38],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Can You Differentiate Your Brand in a Saturated Market? - US - Signet<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Can You Differentiate Your Brand in a Saturated Market? - US - Signet\" \/>\n<meta property=\"og:description\" content=\"Most brands know how difficult it can be to differentiate themselves from every other product that they share a supermarket shelf with. The importance of making your product stand out is crucial, as every visit to the supermarket is packed with rows and rows of products. Packaging is a crucial part of this \u2013 it\u2019s what showcases the brand and product to consumers first and foremost.  In fact, studies have shown that at least a third of product decision-making is based on packaging. With the common trend of minimalistic packaging that appeals to consumers, it can be even more difficult to set your brand apart. It\u2019s all very well trying to establish your product and brand as unique \u2013 but how exactly do you go about it? 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