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    Charm

    Johnnie Walker

    Arguably the most famous super-premium blended whisky in the world, Johnnie Walker Blue Label is made of the finest old-aged malt and grain whiskies and speaks for itself in terms of pedigree. Signet was commissioned to create a hanging charm as a final flourish for the bottle as well as forming part of the shrink-wrapped security seal. We produced a small die-cast charm featuring the brand’s founding year, crimp sealed onto a distinctive twisted rayon cord using the brand colours of navy blue and gold. The embellishments were supplied on a convenient cardboard tube for ease of application and storage.

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    Client Johnnie Walker Blue Label
    Process Die-casting, Crimped assembly, Metal plating
    Material Brass plated zinc alloy
    Additional Details Multi-coloured plaited cotton cord
    of 6

    Signet produces bespoke bottle embellishments and labels that ambitious drinks brands need to command attention and create impactful experiences for their customers.

    Signet is not an associate, licensee, franchisee or in any other way connected with Signet Group plc, the speciality jeweller.

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