A Scottish family-run business that’s been satisfying the most elite of whiskey connoisseurs for 120 years. Signet, presented with a brief to develop a subtle yet refined label, with luxury presence for the Gordon MacPhail Private Collection range, we worked collaboratively with the design agency Contagious. Our Marque product was chosen without debate, offering exactly what the brief required, a stunning tactile metal label with the ability of changing the details of the strength, year distilled, and distillery name, as every single cask is unique.
