When appealing to customers, the design of your spirit packaging can often make all the difference. Quality spirits require quality packaging to present the excellence of a superior brand. When it comes to spirit packaging, looks matter. Customers see quality spirits as a reward; not just in supermarkets or shops, but in bars and restaurants too. But...
The battle between glass bottles and plastic bottles is a long-lived one, spanning more than 60 years. With the environmentally-friendly argument, health benefits and taste impact to consider, it can be hard to choose a clear winner. But what is the better option? Let’s shed some light on some of the key elements in this case.
...Gin has always been a popular drink since the 17th century, but in the past few years, we have seen a gin renaissance. As stated in The Telegraph in June 2017, the Wine and Spirit Trade Association reported that in the past year over 43 million bottles of gin have been sold across the country. With this increase, we have seen more than double the num...
There has been a lot of talk in the news over the past year or so about IoT (Internet of Things), NFC (Near Field Communication) and even QR (Quick Response) codes. With companies making great strides in embedding this and other new technology in our everyday lives, the amount of times we interact with the digital world is ever increasing.
...The Christmas holidays conjure up images of presents, Christmas trees and a big family dinner with plenty of drink. Did you know during the festive period, we Brits will eat 1,240 Christmas puds every minute, 5 tonnes of potatoes every minute, and we’ll enjoy 15,000 units of alcohol during the season peak according to The Mirror?
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