14 July 2018: How to Make a Security Seal Look Beautiful

Applying a security seal, also known as a tamper-evident seal, to a spirit bottle can be an important part of the drinks packaging process. Not only does it ensure that the product is packaged securely, it also makes any tampering with the products evident immediately – reassuring to both everyday consumers and drinks professionals.

The use ...

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12 July 2018: Excellence in the Packaging Industry

At Signet, we strive to deliver only the best that packaging has to offer. Working with a variety of premium spirit brands, including Johnnie Walker, Glenfiddich and Monkey Shoulder is what we’re most known for, but we’ve also worked with a large selection of clients such as Ted Baker scented products, Hotel Chocolat and Gourmet Pilgrim.

F...

2 July 2018: Lightweight Bottles: The Lighter the Better?

When buying spirits from the supermarket while shopping, the first thing that most people take into consideration is whether it’s going to make their shopping bag heavier. In fact, many people will leave behind the bottle and promise themselves they’ll purchase alcohol at a different time. As it’s a common occurrence, and most of us have been i...

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23 June 2018: What is Luxury Design?

We all love the feeling of buying yourself something from a luxury brand, whether it’s alcohol, cosmetics, jewellery or clothes. As a consumer, the first thing we see when we purchase a luxury item is the appearance of the packaging.

From Apple’s sleek white iPhone box to Tiffany’s trademark blue box, we make correlations between the lux...

17 June 2018: Selling the lifestyle rather than the product

When it comes to marketing products in this day and age, it can be argued that consumers are no longer simply sold by the product. As a result of the way that marketing has changed over the years, brands all over the world are vying for attention from consumers in all areas of their lives. This means that you need to find something to make your brand...